Amazon has announced the elimination of around 100 positions within its Devices and Services unit, which includes products like Kindle, Echo, Alexa, and the Zoox self-driving cars division. This move forms part of the company's regular business review processes aimed at streamlining operations and aligning teams more closely with its product development roadmap. According to Reuters, this is part of ongoing cost-cutting measures across the company.
While specific details on the divisions most affected were not disclosed, these cuts follow previous layoffs in Amazon's Alexa division and the Wondery podcast group. Interestingly, these recent reductions arrive on the heels of Amazon's integration of generative AI into Alexa, enhancing its conversational capabilities significantly. Despite these workforce changes, Amazon added about 4,000 jobs between the end of 2024 and the beginning of 2025, indicating continued growth in other areas.
In response to the announcement, Amazon's stock experienced a minor decline, closing just under 1% lower, at $210.25. This minor dip reflects a broader trend in the company's stocks over recent months as it navigates adjustments across its business units. Reuters notes that the recent stock performance includes an intraday high of $212.13 and a low of $208.96, underscoring a day of mild fluctuations. These adjustments are part of Amazon's broader strategic initiatives amidst a transformative shift in some of its product offerings.