CNH Industrial is making strides in enhancing rural connectivity for farmers, although it hasn't yet teamed up with Starlink. Instead, the company has launched initiatives with other satellite providers to extend internet access in remote agricultural areas. This builds on multiple collaborations, underscoring CNH's dedication to leveraging technology for better farming outcomes.
In April 2024, CNH partnered with Intelsat to offer satellite connectivity to its Case IH, Steyr, and New Holland equipment used in remote locations. Starting in Brazil, this service utilizes ruggedized satellite terminals to deliver reliable internet, critical for modern farming practices. A month earlier, Reuters reported CNH's alliance with Telecom Argentina aimed at expanding 4G network reach across 500,000 hectares in Buenos Aires province to bolster digital services for farming communities.
CNH Industrial's strategies contrast with competitor John Deere, who in January 2024 announced a partnership with SpaceX's Starlink to address similar connectivity issues. As of May 16, 2025, CNH Industrial's stock traded at $13.67, with a minor increase of $0.26, reflecting steady investor interest amid its ongoing tech collaborations. These efforts highlight CNH's focus on delivering technological solutions tailored to enhance agricultural efficiency and resilience.