Skechers has agreed to a $9.4 billion acquisition deal with private equity firm 3G Capital, set to become the largest transaction in the sneaker industry. The deal will see 3G Capital purchase Skechers at $63 per share in cash, which marks a 28% premium over the company's previous stock price. The acquisition is expected to close by the third quarter of 2025.
This strategic move occurs amid challenges posed by U.S. trade policies, including a 145% tariff on Chinese imports that has affected Skechers' supply chain in the United States. Reuters reported that these tariffs have significantly impacted the business environment for Skechers, necessitating strategic shifts.
3G Capital, recognized for its cost-cutting strategies, aims to leverage Skechers' robust international sales and its strong consumer base. Skechers' financial position is solid, having reported record sales of $8.97 billion in 2024, a 12% increase from the previous year. The company's CEO and founder, Robert Greenberg, holds a significant voting share and supports the acquisition, which highlights the ongoing commitment to the brand's growth and stability.