Skechers, the popular footwear brand, is set to be acquired by 3G Capital in a deal valued at approximately $9.4 billion. The transaction will see Skechers transition from a public company to a private one, with shareholders given the option to choose between $63 per share in cash—representing nearly a 30% premium—or $57 in cash plus equity stakes in the new private entity. Reuters reported that the agreement is expected to close in the third quarter of 2025, subject to regulatory approval.
The acquisition deal aligns with Skechers' current leadership strategy, as founder and CEO Robert Greenberg, along with President Michael Greenberg, will remain at the helm. Despite the changes in ownership, the company will maintain its headquarters in California. This continuity is seen as a way to stabilize operations amid existing financial challenges and to build upon the substantial financial performance of 2024, where record revenues of $9 billion and a net income of $640 million were reported.
U.S. tariffs on imports from China and Southeast Asia, where Skechers primarily manufactures its products, have been a significant concern leading up to this acquisition. The company has warned that these tariffs could lead to declining profits and possible inventory shortages. Nonetheless, the strategic move to go private could offer Skechers the flexibility it needs to navigate these turbulent economic conditions as it adapts to the evolving marketplace.